For Immediate Release
A Gluten Free Life: My Celiac Story
by Jeeva Anna George with Sheila Kumar
Should you be consuming gluten?
Is gluten good for you?
Do you know whether gluten suits you?
Are you suffering from celiac disease and don’t even know it?
When Jeeva was diagnosed with celiac disease, she realized just how hard it was to find food that suited her. Every trip to the grocery store was an arduous exercise in reading ingredients and researching the effects of certain foods. She also discovered that gluten-free food was expensive.
Jeeva understands the nightmare of living with celiac in India. To her, gluten-free is neither a fad nor an allergy. It is an auto-immune disorder – a disorder that can only be controlled, not cured.
This book is her journey of trying to lead a gluten-free life while dealing with a condition that goes largely undiagnosed but affects 1 per cent of the world’s population. In A Gluten-free Life, she unravels the secrets behind ingredients found in most foods, gives practical tips on how to avoid gluten and most importantly, helps us better understand celiac disease.
About the authors
Jeeva Anna George is a Master’s in Economics and International Economics from the University of Nottingham, United Kingdom.
Her professional experience includes her handling the economic and public policy affairs desk at Confederation of Indian Industry, Karnataka, and working with market research firms. Her Passion is to drive awareness on the gluten-free lifestyle in India. As a Celiac, she understands the challenges and hopes to improve the nightmare of living with this disease in India. To her, gluten-free is not a fad or an allergy. She now heads, Jeeva – A Gluten-free Venture. She was awarded ‘AnthahPrerana’, an Award by TiE Bangalore Chapter in November 2013.
Apart from her focus on making India more aware of hidden diseases and supporting people with food intolerances, she is also an avid quizzer and a singer trained in Carnatic and Western music. You can see more of her work at www.facebook.com/GFIndia or www.glutenfreeliv.in
Sheila Kumar is an independent writer and manuscript editor. On a personal note, she has a dual personality: there is SK, the rock music-loving, tai chi-practising free spirit and there is Mrs Kumar, the colonel’s wife, all chiffon and pearls. Sheila Kumar has given up trying to integrate the two.
Paperback | Self-help | 224 pp | Rs 299
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