Down in the south west of Ireland, rugged mountains meet bright blue lakes and thick forests. Deep in the woods, surrounded by farmland, a young woman lives alone in a small stone cottage. Then, into her peaceful landscape comes a documentary crew. Solomon’s skill is sound. He records, he listens, he hears. And when he meets Laura,… Continue reading November Arrivals: Books by Cecelia Ahern, Anthony Doerr, David Walliams and more!
STOP PRESS! Our long held maxim—that understanding the customer is the crux of innovation—is wrong. Customers don’t buy products or services; they “hire” them to do a job. Understanding customers does not drive innovation success, he argues. Understanding customer jobs does. The 'Jobs to Be Done' approach can be seen in some of the world’s… Continue reading October Picks | The Best of Foreign Fiction and Non-Fiction